Low Hanging Fruit
KlientBoost
1/8/2025
The Brief
Everyone talks about “going after the low-hanging fruit,” yet it rarely means anything. We turned the phrase literal: fruit constantly appears, interrupts, and derails Amy’s day — just like pointless ‘quick wins’ that slow down actual progress.
The Results
The video quickly became highly shareable content among marketing managers. KlientBoost now use it in sales calls as a humorous opener to show they understand the everyday distractions that stop campaigns moving forward.
KlientBoost
1/8/2025
The Brief
Everyone talks about “going after the low-hanging fruit,” yet it rarely means anything. We turned the phrase literal: fruit constantly appears, interrupts, and derails Amy’s day — just like pointless ‘quick wins’ that slow down actual progress.
The Results
The video quickly became highly shareable content among marketing managers. KlientBoost now use it in sales calls as a humorous opener to show they understand the everyday distractions that stop campaigns moving forward.
summary
A fan favourite that proved the format can flex into more absurd comedy while still being painfully relatable. Helped solidify KlientBoost’s content strategy around humour that’s built for sharing.
